Context: Orrick was to take part of a Student Fair during which they wanted to attract future employees, and they needed to set themselves apart from other recruiters
Solution: we designed a specific app dedicated to the event. Using humor and playful interactions we captured the students’ attention. The goal was to trigger engagement as soon as they set their eyes on the screen, knowing their attention span on such an event was very limited.
Reactions: “Not only was the app released in record time, but it was a great success” – Alexandra Bonneval, Orrick’s European Director of Talent