Since its creation in 1924 until today, the TOTAL company has become one of the largest oil and gas companies in the world. TOTAL wanted to set their history in an interactive timeline to highlight past and future commitments, the challenges linked to climate constraints and make this story the gateway to the corporate sites.
Aude Colas-des-Francs, Digital Media Officer at Total Group, wanted to tell Total “at a glance” to give an overview of the company.
This need for rewriting had to be fulfilled immediately while the Total corporate website was in the midst of a complete overhaul. Which implied that the project would have to be easily integrated both in the temporary versions of the sites as well as in the final corporate websites versions.
Thanks to our software solution, today this story is told in 17 languages throughout the corporate websites in the countries where the group operates.
Total & RacontR collaborated in an agile and iterative way, in tune with the company’s guidelines and their CMS architecture (the corporate site www.total.com), thanks to the ease of integration offered by the RacontR software.