ABOUT THE PROJECT

Request: grasp the story of Total at a glance – highlight both their evolution over the past decades and their ambition for the future in a simple way.

Technical challenge: the final production had to fit in Total’s very specific digital ecosystem and CMS.

Artistic challenge: bring agility to a one-shot collaboration between two teams (RacontR’s and Total’s) who’ve never worked together before.

Solution : using RacontR software’s flexibility and PoC-oriented immediacy, we were able to easily manage technical adaptability and bring in an agile workflow.

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